CONVERSE MVP - MEN'S
Flywire; a first for Converse
When Nike purchased Converse in 2003, the company that invented the Chuck Taylor All Star sneaker absorbed Nike’s beneficial technologies, including Flywire construction.
This advanced tech was Nike's reduced-weight, high-strength thread used to enhance the support of the upper. The beneficiary was the Converse MVP, released in September 2012. The MVP was the first Converse model to feature Flywire, incorporating the technology through the upper. Nike had been utilizing its Flywire technology in many of its shoes but finally carried that technology into a Converse model.
The body of the shoe and the upper featured an injected foam unibody. The MVP featured cutouts as ventilation zones spaced out along the side panels. The fused mesh tongue further enhanced breathability. The thermoplastic polyurethane (TPU) overlays added strength.
CENTER / FORWARD / POWER FORWARD
Flywire makes for an MVP
Flywire helped provide ultra-lightweight support and comfort for your foot. It got its strength from thin nylon fibers strategically placed on the upper, and held the foot in place, helping to reduce slippage during activity. This allowed for a significant reduction in weight.
Upper focuses on ventilation, breathability
The Converse MVP was designed for maximum ventilation, and superior breathability. With the tongue being made from mesh, it lent users a comfortable, breathable option. The sides of the shoe featured foam-like ventilation zones, which lay beneath the Flywire, The white Converse logo is enlarged, sitting above the large ventilated cut-outs in the midsection.
Other features included the following:
• Men’s sizes 7.5-12,13,14,15
• Weight: 14.8 ounces (men’s size 9)
• Men’s widths: D-medium
• Scheduled men’s colorways
- GunMetal/Black (September 2012)
- Athletic Navy/Black (September 2012)
- Royal Blue/Black (September 2012)
- Varsity Red/Black (September 2012)
- White/Black (September 2012)
• Ortholite sockliner for comfort
• High-traction rubber outsole for superior grip