PUMA x DSM Flight JacketMen's
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Diet Starts Monday is a laboratory for the projects that were imagined between friends but never found an outlet. It’s for wild ideas. The ventures that could never be done. The project’s popular opinion wasn’t ready for.
Brands are too often tied down by conventional needs, demands of the market, the obligation to cover overhead, the satisfaction of the regular customer. Diet Starts Monday does not have these imperatives. It is only for the risks, only big ideas.
These are the projects too crazy to try, the line drawn between fantasy and reality. That’s the line the brand walks, never setting foot on either side, finding a space in between.
Stay fly with the PUMA x DSM Flight Jacket. This lightweight, warm, and stylish jacket slips on easily, wrapping you in a world of comfort. Made of soft and smooth fabric, the ultra-cool and snazzy feel is undeniable, every time you pull on this jacket. Pair this jacket up with any outfit and kicks to add a splash of style as you take down the competition.
- 100% polyester. Imported.