Boys & Girls Club
BOYS & GIRLS CLUBS OF AMERICA
BOYS & GIRLS CLUBS OF AMERICA
The Boys & Girls Clubs of America (BGCA) mission is to enable all young people, especially those who need BGCA most, to reach their full potential as productive, caring and responsible citizens. For more than a century, Clubs have helped put young people on the path to great futures. BGCA annually serves nearly 4 million young people, through membership and community outreach, in over 4,200 Club facilities throughout the country and BGCA-affiliated Youth Centers on U.S. military installations worldwide. They provide a safe place, caring adult mentors, fun, friendship and high-impact youth development programs on a daily basis during critical non-school hours. Priority programs emphasize academic success, healthy lifestyles, good character and citizenship.
BGCA X KIDS FOOT LOCKER
Since first partnering in 2014, Kids Foot Locker and Boys & Girls Clubs of America have challenged Club kids around the country to GO BIG by leading healthy and active lifestyles. The shared goal is to encourage active lifestyles through program sponsorship, engage Kids Foot Locker customers with a cause that is resonant and authentic, engage Kids Foot Locker employees in a cause marketing campaign, inspire local Club volunteerism, and drive partnership messaging and awareness.
The Kids Foot Locker Fitness Challenge is a six-week program encouraging all Boys & Girls Clubs of America members to lead healthy lifestyles through participating in physical fitness activities. Kids Foot Locker inspires all active club members to engage in physical activities for 60 minutes on a daily basis. At the end of six weeks, the Club with the highest percent increase in daily participation is awarded the grand prize of $10,000. To date, Kids Foot Locker has conducted Fitness Challenges in Los Angeles, Atlanta, Chicago and Houston, with two new markets slated for the upcoming year.
CLEVELAND - 2017
NBA point guard Kyrie Irving kicked off the Kids Foot Locker Fitness Challenge in his team´s hometown of Cleveland with 10 local Boys & Girls Clubs. The six-week program encouraged all Boys & Girls Club members to lead healthy lifestyles through participating in physical fitness activities.
At the event, Kyrie played with and spoke to kids from a number of participating Clubs, encouraging them to "GO BIG", both in the classroom and on the court or field of their choosing.
To wrap up the program, NBA forward Kevin Love presented the Luis Munoz Marin Boys & Girls Club with a $10,000 grand prize from Kids Foot Locker Foundation for winning the Cleveland Kids Foot Locker Fitness Challenge. The Club came out on top with the most participants and hours of activity logged: 92 participants and 250,290 minutes (4,171.5 hours). In total, the 10 Clubs rallied for a combined 1,151,770 minutes of physical fitness (19,196 hours).
HOUSTON - 2016
James Harden helped kick off the Houston Kids Foot Locker Fitness Challenge. After 6 weeks of hard work, two Houston Boys & Girls Clubs of America Clubs were awarded the Grand Prize!
CHICAGO - 2015
Matt Forte helped us kick off our Boys & Girls Clubs of America Kids Foot Locker Fitness Challenge in Chicago.
ATLANTA - 2015
Jeff Teague was at the Boys & Girls Clubs of Metro Atlanta to kick off the Kids Foot Locker Fitness Challenge of Atlanta! Pro Basketball Hall of Famer, Dominique Wilkins helped us present the Samuel L Jones Boys and Girls Club with the winning check for $10,000!
LOS ANGELES - 2014
Chris Paul showed the Boys & Girls Clubs of America in LA basketball drills and skills to kick off the Kids Foot Locker Fitness Challenge of Los Angeles. Chris Matthews of the Seattle Seahawks hung out with Boys & Girls Clubs of America in Venice, CA to congratulate them for winning the very first Kids Foot Locker Fitness Challenge!