The company has always been grounded in its mission to deliver comfortable, quality products. Over a century ago, New Balance was specializing in shoe inserts suited for the workers who were on their feet all day. By the time the 1950s rolled around the demand from athletes to get their own tailored sneakers from the brand had soared, and their iconic logo could start to be seen on the feet of athletes on the podium.
Running at the Core
Running has been in the New Balance DNA since the drop of the New Balance Trackster, the brand’s first performance running shoe. Since then, New Balance has continued to be one of the leaders in the performance running space, using cutting-edge research to bring us next-level technology. With the introduction of New Balance’s cushioning technology Fresh Foam, the legendary performance running brand has brought a new level of comfort to some of its most time-tested New Balance men’s running shoes. New Balance 990 shoes instantly garnered respect from the sneaker community with their combined flexibility, stability, and comfort found in every stride. Today, the New Balance 990 still stocks shelves today in a variety of colorways.
New Balance 574 shoes also hold a special spot in the brand’s lineup as one of the most popular running classics. Like the New Balance 990, the 574 isn’t found on most joggers these days, but instead at the core of sneaker culture and a silhouette with endless collabs and colorways to keep things fresh.
New Balance 247 shoes have garnered similar hype, but in a slightly different time frame. A much more recent addition to the New Balance family, the New Balance 247 is a lower cut, comfortable option perfect for all day, or 24/7, wear.
No matter your running style, there are New Balance Men’s Running Shoes for every stride. Whether you’re looking for a performance shoe, or a classic style that will stand the test of time, Foot Locker has wide selection of colorways and sizes to find your fit.