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Evolution of FILA
From its humble beginnings in Italy, FILA’s blue and red apparel has become globally recognizable, with no signs of slowing down. Founded by two brothers in the Italian Alps, FILA started out with a focus on quality clothing. When the company entered the sportswear scene, it focused on tennis and one of the biggest tennis players of the ‘70s, Bjorn Borg. FILA blurred the lines of the traditional all-white attire worn by most tennis players when Borg stepped onto the court wearing FILA’s signature colors head to toe. This shook up the tennis world, and there has been no looking back as FILA continued to break into other markets, making their signature ‘F’ logo a staple in the clothing industry.
FILA Clothing: Ready to Disrupt The Streetwear Scene
FILA, the Italian sportswear brand, has always been on the cutting edge of creating streamlined, stylish clothes for athletes and streetwear fans alike. No matter how you play, there's FILA apparel for basketball, tennis, running, soccer, and everything in between. High-performance styles and high-tech fabrics keep you ready for whatever’s next.
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