Nike Evolution of the Swoosh

Force of Nature

A logo for the ages is best celebrated with an iconic sneaker. The larger-than-life Swoosh on the Nike Air Max Plus is a perfect example. Its three-in-one styling plays against the sneaker’s TPU stripes, reinforcing the strength that's associated with Nike's timeless designs.

Grab the Air Max 1, the first Nike sneaker to deliver an exposed Air unit in the sole, for all your sport and style needs. You'll get all the features you love, including waffle soles, plus one special addition: a small-yet-striking Swoosh, with prime placement, right by the toe. Nike lets you push forward while staying grounded in the moment.

Gear Lives Here 

Logo love isn’t just for shoes, so the Swoosh party keeps rocking with Nike hoodies, T-shirts, track pants, and more. Add text and checks to the mix with the Nike Evolution of the Swoosh Hoodie, an effortless pullover with plenty of presence.

Play with mirrors and sleeve length with the Evolution of the Swoosh 2 Future T-shirt or the 2 Futura Long-Sleeve T-shirt. Or keep things clean and understated in the Evolution of the Swoosh Reboot Jacket. Big or small, muted or colorful, every Swoosh makes an impact and a statement about what you stand for.

Branding Out

From the very start, Nike has been about forward momentum. Stand out from the crowd with the bold designs and bright colors of the Nike Air Max 270 React. If you prefer a streamlined look, hit the court in Nike basketball shoes and shorts to round out your style game. 

Lounging poolside or kicking it with friends? Don’t forget those Nike slides and sandals, the ultimate finishing touch for laid-back style. Whatever the occasion or adventure, Nike has the gear you need to succeed. The Swoosh is always here and always ready to take you to the next level.