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Women's Nike Just Do It

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When Nike began telling us to “Just Do It” in 1988, it hit a nerve. Now, more than 30 years later, collections like the women’s Nike “Just Do It” selections at Foot Locker still inspire us to achieve greatness, however we might define it.

“Just Do It”
The phrase’s brilliance is in its simplicity. There was no flowery pretense, no dramatic build-up, and no excuses. Got a goal in mind? “Just Do It.”
At the time, Nike defined this simple phrase as both “universal and intensely personal.” It was aimed at everyone, regardless of age, gender, or even athletic ability. You could be dreaming of a world record, a personal best, or even just some aspect of life in general. It applies to everyone — and it applies to you.

Just Wear It
“Just Do It” is short and easy to wear on any piece of apparel, and even footwear. The women’s Nike “Just Do It” collection includes a wide array of the popular Nike Benassi slides.
These slides include a soft foam midsole and a jersey-lined upper that holds your foot securely to the footbed in plush comfort. A rubber outsole offers traction and durability to give you sure footing wherever you take them. Meanwhile, a bold Nike and Swoosh logo on the midfoot strap adds premium detail to a sleek, sporty look.

Just Finish It
Nike has lots of ways for you to complete your look. Look for the “Just Do It” shirt, also available in sizes for girls or boys, to complete your ensemble with the statement of a philosophy you believe in. Build your way up with bike shorts, full-length leggings, or even track-style pants.
Accent your look or layer up with a Nike Air T-shirt, tank crop, or jacket. A pullover ensures you wear the “Nike Air” logo front and center. Other ways to rep the brand you love in include jackets like the Air Jacket with water-repellent fabric or the iconic Windrunner that serves as a shell against the elements. You can shop all these styles at