Just a few years later, however, the big acronym (which stands for “Anima Sana In Corpore Sano," or “pray for a healthy mind in a healthy body”) was once again divided. In 1981, the American division of ASICS got its own unique designation, and the ASICS Tiger line was born.
Two Paths Diverge
Today, ASICS and ASICS Tiger share many distinctions, but Tiger gear is just a bit more extra — serving as a destination for brand experimentation: new color combos, materials, and fashion-forward aesthetics. Innovative? Yes, but don’t worry about sacrificing any of the expected ASICS sneakers features: supportive technology, gear built for runners and athletes, and, of course, those famous ‘Mexico’ stripes.
This is where brand fans can embrace an edgier vibe with the Happy Chaos line of Pullover Hoodies, track jackets, long- and short-sleeved T-shirts. It’s where bold prints find a home with styles such as the Welcome to the Dojo Snake T-shirt or the Tiger Busha Short-Sleeve tee. And it’s also where the best of ASICS shoe tech takes on bold new design trends in the ASICS Tiger Gel-Saga or Gel-Kayano 25. Style, tech, and top-performing gear: welcome to the ASICS jungle.
More for Less
With brands so bold every piece is a must-have, shopping the sales is also mandatory. But why stick to just one designer? True sneakerheads need to spread the brand love around, so scour the Nike shoe sale too. And then head over to the Three Stripes to see what adidas has to offer at a discount. Smart shopping means more shoes in the closet. And that’s a decision everyone can live with.
